COLD BREW VIEWS

Understanding consumer attitudes to cold brew coffee in the UK

Words: Bethany Physick

THE UK COLD BREW COFFEE MARKET HAS BEEN STEADILY GROWING FOR THE LAST FEW YEARS BUT HAS SOME WAY TO GO BEFORE IT BECOMES THE INDUSTRY TITAN IT IS IN THE US.
At Finlays, we think that could be about to change which is why we’re opening a brand-new cold brew extraction facility in the UK later this year, aiming to partner with European brand owners to supercharge the growth of this most exciting of segments.To understand what might drive this trend, we commissioned proprietary research of UK 250 consumers[1] to understand the what, where, why and how of cold brew consumption habits. _[1]_{** Finlays proprietary research, 2022. UK only, sample size: 250+}